This is a very good thing for anyone who is interested in the internet, marketing and/or being human to watch. I don't subscribe to his thesis of this being the "humanization" of the internet (if it is, then his concept of humanity is set at a very low bar, indeed) but it is certainly less of a "dehumanization" of the internet, and it is not a bad trend.
And, he is a great speaker.
And, he is a great speaker.
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